A Talk by Dateme Tubotamuno
Digital Marketing Manager,
SemanticGeek
About this talk
User intent tends to be oversimplified. The intent graph was proposed by a researcher from Gartner. In this talk, I will adopt models from cognitive science and graph neural networks to propose an extensive analysis of search intent. The goal is to help us adopt a deeper understanding of user intent when executing keyword research, plotting content strategy and comprehending SERP.